// universal monetization gateway

Please pay. But pay the way you like.

One gateway. Seven properties. Seven payment paths. Subscribe, buy tools, answer a survey, pay with Bitcoin Lightning, or let your purchases unlock access. The anti-paywall for digital publishing.

7
Properties
7
Payment Paths
30+
Websites
0
Ads
100,000 visitors served ads → bad business.
1,000 subscribers × €12/mo → better.
10,000 buying tools perpetually, you get commission → real business.
All three at once, user chooses? → closelook.money — Thomas Look, Managing Director
// the network
One Gateway, Seven Properties
Every property in the Closelook ecosystem connects to closelook.money. A user on any site can unlock premium content through any payment path.
closelook.net
Investment research. Weekly Signal. ABR framework. Portfolio intelligence.
C+ Tiers: $12–$150/mo
aktebundesliga.net
Hub. 21 Club-Dossiers. Soccer Economics. 60 years of Bundesliga history.
Free + Premium
predictions.akte…
Community forecasting. Brier Score leaderboards. Expert Rationales.
Free + Rationale Paywall
22 Club Sites
aktebvb.com, aktefcb.com, … Match Intelligence. Auto-text engine.
Free + Embed Widgets
closelook.soccer
Prediction markets education. Kelly calculator. Value Signal tools.
Free + Tools
closelook.health
Supplement intelligence. Compound research. Manufacturer analysis.
Expert Chat Tiers
foerderscan.com
Forschungszulage portal. BSFZ consulting. Scanner + Co-Pilot.
B2B SaaS
// the choice wall

The Anti-Paywall

User hits premium content on any property. Instead of a hard paywall, they see a Choice Wall. Same access, seven paths. The user decides how they pay.

Try Live Demo →

🔒 Expert Rationale — Unlock Full Analysis

Thomas Look's 500-word analysis on "Wird Bayern Meister 2025/26?" — with data, methodology, and conviction level.

💳
Subscribe
C+ Intelligence — €12/month. Unlock everything, everywhere.
Direct
🛒
Buy Tools You'd Buy Anyway
TradingView, Barchart, IBKR — same price, commissions unlock access progressively.
Affiliate
🎫
Buy a Gift Card
€25-50 gift card (Amazon, Rewe, Ikea) → 48h full access. You keep the card.
Tremendous
📊
Answer 3 Questions
Quick survey about your sports media habits. 60 seconds → 24h access.
Pollfish
▶️
Watch a Partner Video
30-second brand video → instant access to this article.
Branded
⚡
Pay with Sats
Bitcoin Lightning micropayment. Streaming Sats: pay per minute of reading. Value4Value.
Lightning
⏱️
Pay-per-Second
Live ticker: €0.003/sec. Pay only for what you read. Crypto wallet required.
Time Ticker

Seven paths, one principle: every path generates revenue. The user never feels coerced. Conversion rates 3× higher than hard paywalls because every visitor finds a path they'll take.

// progressive access

Not a Cliff — a Ladder

Affiliate commissions accumulate. Every threshold unlocks something new. Ongoing motivation, not a one-time gate.

€50
Trade Logs
Signal commentary
€100
+ Archive
Weekly Signal back-catalogue
€200
+ Strategy
Briefs + config packs
€400
+ Exclusive
Full C+ Exclusive tier
Live Dashboard (per user)
Commission Progress
● tracking live
€87.40 earned Next: Strategy Briefs (€200)
Tracking: Awin Network · Amazon Associates · Direct deals
Sync: Nightly API poll · Per-user sub-ID attribution
// six monetization layers

Buildable. Stackable. No ads.

Direct Subscription

C+ Intelligence (€12/mo), C+ Premier (€89/mo), C+ Exclusive (€150/mo). Stripe Checkout. Across all properties — one subscription unlocks the entire network.

LiveStripecloselook.net

Affiliate Commerce (Progressive)

TradingView, Barchart Premier, IBKR, Koyfin, Amazon. Recurring commissions accumulate per user. Thresholds unlock access tiers. Same price as buying direct — plus configuration value and stack logic.

LiveAwinAmazon Associates

Gutschein-Gateway

User buys a €25-50 gift card (Amazon, Rewe, DM, Ikea) through Tremendous API. They keep the card, we earn the commission, they get 48h full access. Zero friction, zero objection.

BuildingTremendous APIAll properties

Pay-with-Data (Micro-Surveys)

3 questions about stadium habits, supplement preferences, or investment behavior → 24h access. Answers sold via Pollfish/BitLabs to market researchers. Football demographics are gold for DFL, sportswear brands, betting operators.

BuildingPollfish SDK€0.50-1.50/survey

Data & API Licensing

Aggregated Forecast data, Soccer Economics Financial Stability Scores, ABR Framework ratings — as JSON API for media partners, fantasy platforms, and analytics firms. Monthly license fee.

NextSignal APIMedia Widgets

A2A Licensing (Agent-to-Agent)

AI crawlers (Perplexity, ChatGPT, Gemini) already consume our llms.txt and structured data for free. Tomorrow: metered A2A Grounding Fees. Our structured data becomes the canonical source that AI agents pay to cite.

2027+llms.txtSchema.org
// revenue matrix

Eight Streams, Three Visibility Layers

Every revenue stream maps to a visibility layer. Users see the product. Investors see the business model.

Intelligence Abo

C+ tiers across all properties

B2C · Recurring

Affiliate Commerce

Tools, gift cards, marketplace

B2C · Commission

Survey Revenue

Pollfish/BitLabs micro-surveys

B2C · Per-survey

Signal API

Forecast data, FSS scores, ABR

B2B · License fee

Media Widgets

Embed Forecasts on Kicker etc.

B2B · Licensing

Sponsored Tournaments

Matchday forecasting challenges

B2B · Sponsoring

Contextual Commerce

Trikots, tickets via Awin

B2B2C · Affiliate

A2A Grounding Fees

AI agents pay to cite our data

B2B · Metered

Lightning Micropayments

Streaming Sats via Alby/WebLN

B2C · Per-second

Time Ticker

Pay-per-second via Superfluid

B2C · Streaming

Zero Programmatic Ads

No ad networks. No tracking pixels. No sponsored content.

Principle
// technical architecture

Choice Wall as Middleware

A Cloudflare Worker + D1 that sits between any website and its premium content. Property-agnostic. Deployable as White-Label SaaS.

✓ LIVE — gateway.closelook.money

User Flow
User on
any property
→
Hits
premium content
→
Choice Wall
gateway.closelook.money
→
Chooses path
→ access token
Infrastructure
Cloudflare Worker
gateway.closelook.money
↔
D1 Database
users, tokens, commissions
↔
KV Store
session cache, access flags
Awin API
commission sync
Tremendous API
gift card flow
Pollfish SDK
survey completion
Stripe
direct subscriptions
White-Label SaaS Potential: The Choice Wall is property-agnostic. Any publisher can replace their paywall with our gateway. We retain 20-30% platform fee. The 30+ own websites serve as proof-of-concept.
// the pitch

Why This Works

🔒
Paywall Fatigue is Real
Nobody wants another subscription. But "buy an Amazon gift card you'd buy anyway" — that's a yes. The Choice Wall converts visitors that hard paywalls lose.
🏗️
30+ Sites as Proof-of-Concept
We dogfood the entire system. Seven properties, 30+ sites, real traffic, real conversions. When we pitch White-Label SaaS, we have data — not slides.
🤖
AI-Native from Day One
llms.txt, Schema.org, structured data across every property. When A2A licensing becomes real, we're the canonical source AI agents cite. First mover on Grounding Fees.